• Pros

• A lot of car for the money
• Loaded -- with heated and cooled seats, heated steering wheel, navigation, etc. -- lists for $27,500.
• Very competitive with Accord and Camry (the Optima's less handsome corporate twin is the highly rated Hyundai Sonata).
• Great looking exterior
• Spacious, calming interior
• Ergonomically sensible controls
• Plenty powerful 2.4L four-cylinder engine. No one needs more than this.
• Six-speed automatic transmission
• 24 city, 34 highway in a family-sized sedan
• Honda Accord-like size
• Honda Accord-like feel
• Twice the Honda Accord-like warranty (10-year powertrain)
• Impressive ride and handling
• Very smooth powertrain

• Cons

• Slightly firm ride, like Accord
• Rear headroom a little tight for taller riders
• Relative dearth of Kia dealers in many areas
• Rear and rear-side visibility is terrible due to rising belt line.
• Optional ($2000 Tech package) back-up camera is essential, and helps with
• parking, but even then, you may have to go Braille. And backup camera is no help when changing lanes.
• Electrically assisted power steering feels a bit sticky at times.

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